The Bottom Line
Fans of Los Kumbia Kings will be glad to hear El Regreso de Los Reyes (The Return of the Kings) as Martinez goes back to the type of music that made the Kings so popular. The album is a mix of their signature pop-cumbia alternating with ballads. The formula still works, but there's not much new or notable in the album.
- Break-out single "Muevelo"
- Very nice ballad with "Nada Nos Va A Separar"
- Now much new from old Kings formula songs
- Could easily have bypassed song aimed at Quintanilla
- 16 tracks of cumbia pop from (mostly) ex-Kumbia Kings artists
- Guest artists: Zion, Magic Juan, Frankie J, El Coyote and more
- Released July 2007 by Warner music
Guide Review - CD Review: Cruz Martinez Presenta Los Super Reyes - El Regreso De Los Reyes
When A.B. Quintanilla called it quits with partner Cruz Martinez and formed his own Kumbia AllStarz, fans of the immensely popular Texas cumbia-based group waited eagerly to see what Martinez and the rest of the Kings were going to do. Taking a page from Quintanilla's book at preceeding the new band name with his own, Cruz Martinez Presenta Los Super Reyes - El Regreso de Los Reyes is the first album by the group. Los Super Reyes reunites Cruz with many of the original Kumbia Kings band members, replacing teenage heartthrob PeeWee with Jo-Joe.
El Regreso de Los Reyes places plenty of emphasis on the cumbia-pop formula that made the Kumbia Kings so popular, not a bad thing since the formula works now, just as it did then. There are two very nice ballads with "Nada Nos Va A Separar" and "Si Pudiera" while "El Estrellita Mia" showcases Jo-Joe. I especially liked "El Rey" where, with the help of Megga, Menor and Big Metra, the song starts with a simple cumbia and then takes it up a notch by funking it up.
While the album doesn't break any new ground or demonstrate a distinctive new direction for Los Super Reyes, the album is pleasant, easy listening and should please long-time Kings fans.
But - was it really necessary to carry the Kumbia Kings feud over to the record? "La Neta" and two interludes ("You're Gonna Lose") seem either comment on or are aimed at Quintanilla. This seems silly - why remind a public enjoying your album about the competition?